About Claveria Holdings

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About Us

Where Quality Meets Perfection

A dedicated team committed to helping local businesses grow through intelligent marketing and genuine relationships.

Our Mission

Helping Local Businesses Grow With Strategies That Actually Work

Claveria Holdings LLC was founded with a singular purpose — to help small and local businesses compete and succeed. We understand that operating a small business demands your full attention, so we assume responsibility for your marketing and growth with straightforward strategies, honest communication, and measurable results.

We are not a large agency managing hundreds of anonymous accounts. We work in close partnership with each business we serve, treating your objectives as our own. Whether you are just beginning or prepared to scale, we are here to grow alongside you.

100+

Clients Served

Local

Small Business Focus

100%

Personalized Service

Real

Measurable Results

Our Values

What We Stand For

Collaboration

We believe the best results emerge from working in close partnership — with clients, with peers, and with the communities we serve.

Adaptability

Markets evolve rapidly. We remain ahead by embracing change and continuously refining our strategic approach.

Excellence

We hold ourselves to the highest standards in every campaign, every strategy, and every client interaction.

Innovation

Creative thinking and data-driven insight power every solution we deliver to our clients.

Our Journey

Our Story So Far

January 2026

Claveria Holdings LLC officially founded in Salt Lake City, Utah.

February 2026

Launched core service offerings: digital advertising, lead generation, and business networking.

March 2026

Onboarded our first clients and began assembling a dedicated remote team.

April 2026

Expanded into content strategy and SEO services to serve a broader range of businesses.

Leadership

Meet Our Team

Three distinct backgrounds. One shared commitment to your success.

Jaren Claveria

Founder & Chief Executive Officer

5 Years Private Banking & Networking
Private BankingBusiness NetworkingStrategic GrowthClient Relations
Professional Background

Jaren brings over five years of experience in private banking and high-level business networking, giving him a sharp understanding of financial systems, client relationships, and what it truly takes to help businesses grow. His background in private banking instilled a discipline for precision, discretion, and delivering results — qualities that now define the standard at Claveria Holdings.

Beyond The Office

Outside of work, Jaren is passionate about exploring the world — he is an avid traveler who finds that experiencing new cultures deepens his perspective on business and people. He treasures time spent with friends and family, and is a proud and enthusiastic parrot lover. His birds are practically honorary members of the team.

Kimberly Hernandes

Partner

7 Years Bank Management
Bank ManagementFinancial StrategyOperationsLeadership
Professional Background

Kimberly brings seven years of experience in bank management to the team, with a strong foundation in operational leadership, compliance, and financial strategy. Her management background means she approaches every client engagement with structure, clarity, and a results-first mindset. Kim understands the financial pressures that small business owners face — and she knows how to help navigate them.

Beyond The Office

Kim values connection above all else. She loves spending quality time with friends and family, and enjoys going out to explore new restaurants, events, and experiences. Her love of travel keeps her curious and energized, and she brings that same enthusiasm to everything she does for our clients.

Jen Rodriguez

Chief Marketing Officer

10 Years Emergency Response
Community LeadershipCrisis ManagementMarketing StrategyClient Advocacy
Professional Background

Jen spent a decade as an emergency responder serving and supporting her community — a career that forged extraordinary composure under pressure, problem-solving instincts, and an unwavering commitment to showing up for people when they need it most. She brings that same dedication to her role at Claveria Holdings, approaching every client's challenges with urgency, empathy, and purpose.

Beyond The Office

Family is everything to Jen. She is a devoted mother who cherishes every moment spent with her son, and her community-first values carry over into every relationship she builds at work. Her background in emergency services gives her a perspective few marketers have — she understands what it means when things are truly on the line.